You’ll also want to find out what motivates and inspires them so that you can post content that they will respond to.
#BEST DAY TO POST ON INSTAGRAM HOW TO#
How to Find Your Target AudienceĮven if you know the best time to post on Instagram for the general public, this might not be completely accurate for your followers. Take a look at your Instagram Insights to see when your followers are most active and likely to engage. Sunday: 8 AM to 2 PM (lowest engagement day of the week)Įven though these times typically have the best engagement, it is extremely important to also consider your target audience.Wednesday: 7 AM to 4PM (peaks from 11 AM to 2 PM).
Sundays are the worst day of the week to post because they have the lowest levels of engagement.īest Time to Post on Instagram on Each Day of the Week:.This is when people are most likely to be hanging out with friends (and checking out their social media). If you want to post on the weekend, make sure to post on Saturdays around 10 AM (CDT).They may also scroll through during breaks at work. Most social media users check their feeds during their lunch. Posting from 11 AM to 3 PM (CDT) on weekdays is also a great way to increase engagement.This is most likely because people check their phones right when they wake up! Posting at 7 AM (CDT) Wednesday through Friday is one of the best ways to drive up engagement.
As a basic rule, the best times to post on Instagram are between 10 AM and 3 PM CDT (Central Daylight Time).Ī recent study done by Sprout Social found that: What are the Best Times to Post on Instagram?Īs mentioned above, one of the key elements of using the platform effectively is knowing when to post on Instagram. When this happens, Instagram will suggest content from new accounts based on what you like. If someone spends a lot of time on the app, they might eventually run out of content. Similar to #4, the time someone spends on Instagram affects their feed. Occasionally removing “ghost” followers can help solve this problem. If a large percentage of your followers is inactive, it can mess with your chances of being seen. Users who follow a lot of accounts run the risk of missing content from a lot of them. If they check the app less often, the content will be sorted by interest. Instagram’s algorithm even pays attention to how often a person checks the app! If they scroll through multiple times each day, then their feed will be more chronological. This is a great reason to learn the best day and time to post on Instagram. If you post at a time when your followers are active, you have a better chance of getting more engagement. Instagram still wants the latest and most interesting posts to show up in people’s feeds. The accounts a person engages with the most will tend to show up first and most often. Instagram will try to figure out a person’s relationship (or interest level) to an account they follow by monitoring their engagement. The algorithm also wants to make sure that friends, family, and accounts people care about show up in their feeds. If you like, share, or comment on certain kinds of content, you will end up seeing those types of posts first. If it thinks you have a high chance of “liking” a post, it will show up in your feed. The Instagram algorithm pays attention to things that you might like. According to Instagram, there are 6 key factors: interest, relationship, timeliness, frequency, followers, usage. Instead, they release general information about what the algorithm is looking for. Instagram doesn’t disclose all of the factors its algorithm uses to sort through content. Being aware of the best day and time to post on Instagram is a good start, but the algorithm is a bit more complicated. Since the app moved away from a chronological timeline, this has gotten a lot more difficult. Knowing the best ways to use the app (for marketing or personal use) often means working around Instagram’s algorithm. The app has also become a great place for businesses to engage with their audience and get their products out there. In addition to pictures, users can now post stories, reels, and long-form content on IGTV.
0 kommentar(er)
